
Health Alliance Ltd
Our Team

Ginny Murnen
Founder, President
Ginny formed NuEra Health Alliance with co-founder, Lu McLeod, in 2009 after more than 20 years in the life sciences industry. From strategy to execution, Ginny is a leader who positively embraces change, has launched multiple products and led a matrix team that worked collaboratively with Brand Marketing to fully leverage promotional opportunities across digital channels. Additionally, Ginny lead a strategic initiative on physician relationship marketing to deliver more targeted and efficient communications to physicians.
ginny@nu-erahealth.com
919-280-9923

Karen Ruffner
Vice President of Operations
Karen is an accomplished leader known for building cohesive teams of diverse individuals while balancing efficiencies with innovative technology and creativity in the complex and highly-regulated pharmaceutical promotional landscape. Karen has over 20 years of experience in regulatory advertising and promotion, much of that focused specifically on pharmaceutical creative development and marketing operations. She lead the creation of the industry’s first review and approval system and was instrumental in influencing the FDA to accept electronic 2253 submissions.
karen@nu-erahealth.com
919-426-1406